Have you ever imagined a real estate virtual tour with real-time personalization options? Have you considered an AI capable of accurately generating 3D models of real estate projects? How about a tool capable of assessing the risks involved in building a property? Far from being mere fiction, these are scenarios that 3D modeling could realize in the future. Focus on the future impact of this innovative technology in the real estate sector.
3D real estate modeling: greater accessibility for real estate professionals
As with any useful technology, 3D real estate modeling is destined to become even more widespread over time.
Lower prices for 3D modeling
In the past, 3D modeling was only used in a few sectors, due to its high cost and the high level of technical expertise required. It's a complex process involving the creation of a 3D model of a 2D element, to give it a realistic appearance with volumes and movements. With the advent of increasingly powerful 3D modeling software, this technique has become increasingly popular in the real estate sector.
With the developments of the last few decades, this software is now more accessible to real estate professionals in terms of cost and convenience to facilitate modeling. It does, however, require the expertise of a 3D computer graphics designer. In the future, these tools will be even more affordable for a wider audience, due to the growing supply and demand for 3D modeling technology.
Expanding use cases
As 3D modeling in the real estate sector becomes more widespread, it will be used in a wider range of fields. Real estate professionals are currently using it to design, present and market real estate projects. Plans and 3D models help designers to anticipate possible errors on site.
Unbuilt buildings can be presented using photorealistic 3D images or virtual tours. All this helps developers to enhance the value of their real estate developments, making it easier for buyers to make the right decision.
In the future, professionals in this sector could use 3D real estate modeling to :
- Real-time property customization;
- Automation of property management tasks;
- Real estate risk analysis;
- Waste management on site.
3D modeling in the real estate sector: bridging the gap between reality and virtuality
The increased combination of 3D modeling and immersive, interactive experience will blur the boundary between reality and the virtual, creating new habits among buyers and investors.
Virtual reality
Virtual reality continues to gain ground in real estate sales. Virtual tours enable potential buyers to visit a property from any connected device. These technologies offer an immersive experience that gives visitors the impression of actually being on the premises.
The use of virtual reality in 3D real estate modeling is still in its infancy. This technology will continually evolve to offer more advanced experiences. In the future, VR headsets and other tools will be used more frequently for real estate visits, enhancing the visitor experience.
While today's real estate virtual tours are primarily aimed at reducing travel expenses, in the future they will offer even greater benefits. Imagine a virtual tour capable of detecting movement to identify the most interesting part of a room, or the ability to move objects as desired. You could even enjoy the ambiance of a room (temperature, fragrance). All these possibilities are not out of the question, given the progress of this technology.
Augmented reality
Augmented reality will also be increasingly associated with 3D modeling in the real estate sector. Investment bank Goldman Sachs estimates that real estate will account for around 16% of the augmented reality market for business and government in 2025. This technology involves integrating virtual elements into a real environment, a real asset for real estate professionals.
For example, AR will enable potential buyers to visualize the real estate project before it is built by visiting the site directly. Transposing the virtual presentation using a screen and/or VR headset into a real environment helps customers to better apprehend the real estate project. Augmented reality can also be used to display information about the property, such as price, available surface area or lot availability.
In future, customers will also be able to visualize the interior of a home interactively, i.e. by making modifications or taking other actions. Whether new or existing, AR will enable real-time simulation of furniture layout, room lighting and interior design.
Ultimately, adding virtual and augmented reality functionalities to 3D modeling will expand the possibilities for customization.
3D modeling and artificial intelligence: a revolution for the real estate industry
We can't talk about the future of 3D real estate modeling without mentioning artificial intelligence.
AI use cases
When it comes to 3D real estate modeling, artificial intelligence can be used to :
- Generate customized 3D models: 3D modeling of a real estate project based on text ;
- Analyze real estate data: calculate costs using algorithms, predict market trends;
- Managing real estate transactions: scheduling appointments with customers, estimating costs for real estate projects in the design phase;
- Remote property monitoring: integrating AI into connected objects such as cameras, doorbells and thermostats ;
- Support the professional in property management: tenant management, automatic reminders for rent collection, assistance in setting up files, payment processing.
AI is not intended to replace humans, but it does offer real estate professionals an undeniable competitive edge.
Benefits of AI
AI offers numerous advantages for real estate professionals. Firstly, it reduces overall costs, thanks to the ability to create models that optimize the work of the 3D modeler. Artificial intelligence also acts as a veritable virtual assistant, reducing real estate project management costs. Its algorithms facilitate customer relationship management, for example.
As a result, AI-powered 3D modeling delivers productivity gains. Optimized data management enables high-precision 3D rendering. Algorithms foster creativity and accelerate the production of authentic designs. All you have to do is provide precise information about your expectations, and the AI automatically produces the rendering.
In the future, analyzing real estate market data will be made easier with the advance of AI. This data will help you adopt an effective real estate marketing strategy. An AI-powered virtual tour would be able to gather customer preferences. This would, in turn, reduce risk thanks to the ability to analyze and anticipate market trends. This valuable data will enable you to make the best decisions to ensure the success of your real estate projects.
3D modeling and sustainable development: towards a greener real estate sector
Pollution caused by the real estate and construction sector is currently a major concern. 3D modeling is one way of reducing this carbon footprint.
Waste reduction
3D modeling provides a realistic, detailed visualization of a real estate project. As a digital prototype, it helps engineers explore different design options. In this way, builders can limit errors on site. This helps avoid wastage of materials and resources, generating valuable savings in your budget.
Building energy performance
As for BIM modeling, it enables the energy efficiency of a structure to be simulated before it is even built. It helps designers identify sustainable materials and analyze a building's energy consumption. 3D modeling could become an essential tool for the creation of Smart Cities.
3D modeling in the real estate sector still has a bright future ahead of it. Eventually, it will become an essential lever for shaping a more productive, responsible and sustainable real estate industry.
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