Orbital 3D model and photorealistic perspectives created to showcase a Kaufman & Broad development in Lisieux and help prospects picture the project from the first interactions.
For Les Hauts de la Basilique, the challenge was not only to show architecture, but to make the development instantly understandable through its setting, residential atmosphere, and lifestyle promise. We created assets designed to reassure, explain, and spark interest within seconds.
We first highlighted an orbital 3D model to deliver a full understanding of the development: volumes, site layout, views, access, and overall relationship to the location. We then produced photorealistic perspectives to strengthen the sales narrative and help prospects picture themselves in the outdoor areas and living spaces.
Each visual was built to support a precise business goal: clarify the project, elevate the location, underline the residential quality, and make decision-making easier. Together, they create a coherent, premium presentation ready for sales teams, websites, and prospect meetings.
Kaufman & Broad needed a visual set of assets able to support the marketing launch of Les Hauts de la Basilique in Lisieux with immediate clarity for future buyers.
The mission was to make the overall project easy to understand first, then build a credible emotional projection through exterior views and living spaces without overwhelming prospects with technical messaging.
We highlight the orbital 3D model first to deliver a complete reading of the project. It is the asset that reassures prospects, structures the sales pitch, and gives immediate depth to the development.
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